I'm Anum (they/them) — a product designer with over a decade of experience building intuitive creative tools and engaging community experiences. Currently at Adobe, where I design for millions of creators.
2024 – 2025
Designed the first iteration of Firefly's community gallery. Now drives 2M+ monthly visitors with 27% clicking through into the creation tool.
2023 – 2024
Year-long vision project exploring a universal creative identity across all Adobe surfaces — Behance, Lightroom, App Communities, and beyond.
2020
Coming soon.
2019
Coming soon.
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Experience
Adobe · San Francisco
Design lead for Adobe Community — generative AI surfaces, community experiences, and identity systems at scale.
Lightform · San Francisco
Led design of Lightform Creator, a projection mapping software for AR content creation.
Minds of Tomorrow · San Francisco
Designed interactive educational workshops on emerging technologies for students.
NIO · San Francisco
UX/UI for autonomous vehicle interactions including AR and eye-tracking.
Fenway Health · Boston
Visual direction for print and digital materials across campaigns and brand communications.
Education
California College of the Arts · San Francisco
Massachusetts College of Art & Design · Boston
Skills
Core competencies
Methods
Tools